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  • Writer's pictureMike C

7 Essential Marketing Strategies for Your 2023 Plan

As a business owner, it's essential to have a solid marketing plan in place to ensure your success in the coming year. With so many different tactics and strategies to choose from, it can be overwhelming to know where to start. That's why we've compiled this list of 7 essential marketing strategies for your 2023 plan. From investing in SEO to leveraging retargeting campaigns, these tactics will help you reach your target audience and grow your business.

  1. Invest in SEO: Search Engine Optimization (SEO) is essential for gaining organic traffic. With the right SEO strategy, companies can grow their visibility online, improve their rankings for important keywords, and get more qualified leads.

  2. Utilize social media platforms: Social media is a powerful tool to reach out to potential customers and build relationships with them. Focus on creating quality and relevant content on various platforms such as Twitter, Instagram, and LinkedIn to establish your brand as an authority.

  3. Take advantage of video marketing: Video is increasingly becoming the preferred format for marketing campaigns. Use YouTube ads and sponsored content on platforms like Facebook and Instagram Stories to attract new customers and entertain existing ones with targeted videos.

  4. Use email marketing to nurture leads: Email marketing allows you to send targeted, personalized messages to your leads and customers. Use automated email campaigns to nurture leads and drive conversions.

  5. Implement chatbot strategies: Chatbots provide personalized customer service through platforms like Facebook Messenger, allowing brands to offer answers 24 hours a day without constantly monitoring the system.

  6. Optimize for mobile: With more and more users accessing the internet on their smartphones, it's important to make sure your website is mobile-friendly and easy to use on smaller screens.

  7. Implement retargeting campaigns: Retargeting campaigns allow you to show ads to users who have previously visited your website, increasing the chances of converting them into customers.

If you're feeling overwhelmed by the prospect of implementing these marketing strategies or you're not sure where to start, don't worry. Klickthree, a leading digital marketing agency based in Tulsa, Oklahoma, is here to help. With a team of experienced professionals and a range of services including SEO, social media marketing, and website design, Klickthree can help you create a comprehensive marketing plan for 2023 that will help your business succeed. Contact Klickthree today at or call 918-393-3935 and take the first step towards improving your online presence and growing your business.


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